New Mascot Unveiled: Chatfield Squirrels
Chatfield College’s marketing and admissions departments, in conjunction with the college president, have settled on a new mascot to represent the college community–The Chatfield Squirrels.
Chatfield’s former, and often forgotten mascot was the eagles. As the college celebrates its 50th anniversary this year, it made sense to reinvigorate a sense of Chatfield pride with a new mascot. After extensive market research, the team found that the higher education market was not saturated with squirrels, unlike the former eagle mascot. Squirrels were ultimately chosen because their characteristics mirror the essence of a Chatfield student: they prepare for the future, they’re compassionate, family-oriented, intelligent, have distinct personalities, and are good problem-solvers.
“Mascots are an important part of brand identity and school pride,” said Christina Mullis, Director of Admissions and Marketing. “Having a mascot shouldn’t be limited to only schools with sports teams. Our college community has much to celebrate, and a mascot can help build an emotional connection within and outside of our community,” said Mullis.
Students, alumni, faculty, and staff will have an opportunity to suggest a name for the college squirrel in the coming months. The marketing department will be working on an official graphic design for the mascot, as well as the creation of an official mascot costume.
Latest from Chatfield
Chatfield College to become The Chatfield Edge, a regional student support center, January 2023
Chatfield College announced today that it plans to transition from a two-year, private liberal arts college to a nonprofit agency focused on supporting postsecondary education attainment, beginning in January 2023….
Chatfield College Releases Summer 2022 Semester Dean’s List
Chatfield College has named its Summer Semester 2022 Dean’s List. To make the Dean’s List, students must have achieved a 3.5 or better after taking a minimum of 6 credit…
Chatfield hosted 11th annual Nun Run 5K
Chatfield hosted its 11th annual Nun Run 5K on Saturday, July 30, 2022. Nearly 60 participants ran or walked through the historic St. Martin campus to complete the 5K. “We…